Result
Visibility across the whole tournament – and more relevance for women's basketball in Germany.
- Client & partners
- Kellogg's · Krunchtime
- Period
- 2026
- Career stage
- Hirsch auf Löwe
- My role
- Strategy, client consulting and on-site delivery
- Together with
- HaL team and Kellogg's
More highlight projects
View case →2025–2026Traumerfüller
DKB makes football dreams come true: people who have carried the sport in Germany for decades are surprised with tickets to the NFL game in Berlin — and even to Super Bowl LX in the San Francisco Bay Area.
- My role
- Concept & supervision
- Result
- Positioning DKB as the “enabler” in football.
View case →2016–2018NIVEA in Germany
Built and led content production for nivea.de, Instagram, Pinterest, YouTube and the print magazine “NIVEA für mich”.
- My role
- Team lead, concept and supervision
- Result
- Instagram from 10k to more than 250k followers, plus significantly more SEO traffic on nivea.de.
View case →2023Patrick Mahomes
The incredible story of the NFL superstar. A detailed German-language biography of the Chiefs quarterback, with innovative QR codes for a deep dive into digital content.
- My role
- Co-author
- Result
- Nearly 10,000 copies sold, a Hungarian translation and a revised edition in 2025.
Contact
Let's talk
For projects, panels, podcasts, guest articles or partnerships. Tell me what it's about.
info@danieljensen.de





